For the love of JPEG by Ykha Amelz

DROP OVERVIEW

This drop will open on October 11th at 6:30pm Eastern and it will be open for 24 hours. Collectors who hold the two open editions on October 13 at 6:30 pm Eastern will be airdropped the following artwork:

DOUBLE KO

‘For The Love of JPEG’

For The Love of JPEG is an art collection that serves as an ode to all those who have persevered through the trials and tribulations of the long bear market, regardless of their motivations. Whether driven by a passion for art, a believer in the limitless potential of blockchain technology, a dedication to trading, the spirit of community building, or simply greeting each other with a “GM, this collection is a celebration of your unwavering presence.

The collection tries to encapsulates the resilience and camaraderie that unite us in the world of crypto and beyond. It's a visual manifestation of the belief that, no matter the market's ups and downs, we remain committed and optimistic.

So, to all the artists, collectors, enthusiasts, the builders, the traders, and the well-wishers, this collection is for you. Bullish on your passion, your dedication, and your enduring presence in this ever-evolving landscape!"

ARTIST BIO

Ykha Amelz specializes in 2D illustration with 15 years of experience working in her field as a freelancer. Although she graduated from architecture, she decided to pursue her passion for drawing. Using traditional tools and digital tools as her media, she has compiled a portfolio, gaining experience in various fields such as fashion, music, advertising, branding, and also through her paintings.

She’s featured in Harper’s Bazaar, ELLE, ELLE Decoration, L’Officiel, Cosmopolitan, NYLON, and won an iD (Indonesia Design) Award in Best Product Designed for her collaboration campaign with Guinness.

However, it wasn't until she started doodling her beloved pet, Babbot, that her true calling in art emerged. This reignited her love for cartoons and comics, leading to a significant change in her illustration style. Initially used as a way to deal with work frustrations, her playful characters now entertain and bring joy to everyone. This has resulted in local and international exhibitions, published book, and collaborations with major global brands such as VANS, COACH, Netflix, Spotify, and Samsung. Also making her one of VANS Indonesia brand ambassador for art since the beginning of 2019.

In 2021, Ykha made her NFT debut and her artwork has since evolved rapidly. She blends her inner-child nostalgia and chaotic mind into a vibrant universe inhabited by a family of cartoon characters in a cathartic way. "I always wanted my art to be able to make people smile and feel like happy kids", she said.